Paytm Bus - BTL Activations
Paytm Bus is an online platform where you can book your bus tickets. In order to increase brand awareness, user engagement & more sales leads Paytm Bus had done multiple BTL Activations.
I've helped the team with the ideas & design solutions for Operator On-Boarding at Bus World Event, Paytm Help Desk at Bus Stands & Branded Merchandise for our customers & partners ( Bus Operators ). These were designed following the Paytm Offline Brand Guidelines.
Paytm Bus Kiosk at 'Bus World' Event
Paytm Bus had set up a Kiosk at ‘Bus World’ event for Brand Awareness & Direct Bus Operator on-boarding.
BUS WORLD is the organizer of the world's largest B2B exhibition for the bus and coach industry, exhibiting buses, coaches and minibuses, as well as parts, components and services.
Brochure
Standee
Brochure
Merchandise
Paytm Bus Kiosk at Bus World Event
Paytm Bus Help Desk
Paytm Bus had set up a 'Paytm Help Desk' kiosk at bus boarding point across multiple cities in India. Customers were provided with facilities of Free WiFi, Free Water Bottle and also Porter Assistance, exclusively for Paytm Bus customers.
Standee for Help Desk Kiosk
Flyers designed for Help Desk, it was distributed to travellers around the bus stand. The bus illustration was a pre-existing asset that I've used.
Help Desk Kiosk Design
Photos from Bangalore Bus Stands where the Paytm Bus Help Desk was setup
Paytm Bus Merchandise
Paytm Bus had created a lot of merchandise for enhancing customer & partners delight.
Umbrella Design, I've worked on the layout design. The bus illustration was a pre-existing asset that I've used.
Seat Cover Design, I've worked on the layout as well as the illustration.
