The Impact Lab was a marketing campaign that ran from 2017-2018. Intended to showcase the strength and durability of BodyGuardz phone cases while engaging customers with vibrant, fun visuals of various objects being smashed in slow motion.
The following visuals and video clips represent a few highlights of the campaign. My contributions included planning, storyboarding, direction, graphics, and landing page.
Cinematography / Video & Sound Editing: Spencer Shumway
Art Direction & Graphics: Ben Kearney
Creative Direction: Chris Metcalfe
