It’s surprising how some business don’t appreciate Google maps and how the results come up in the search engine. With a search like “accommodation rarotonga” which has 1900 Exact search terms per month your business could be sitting on top with the Google with your map where others pay a lot of money to advertise in these areas like Wotif.com and booking.com as seen below because the commissions are very high when companies are taking 10% to 15% commissions per booking.
It is not just related to the accommodation page can be anything from hair salons in your local area or city. So the question is how much is having your site on top of the search engine worth to you? Couple of hundred per year or a couple of thousand per year? What ever it is, having everything firing in your business especially your online is very important and just making some small adjustments can make a big difference.
So how do you know if your business would benefit from this model?
Do a google search for your area and see if a map comes up for a number of search terms
Do some keyword research on how many searches per month – google analytics ect.
Do some keyword research on how many searches per month – google analytics ect.
If the answer is yes and search volume is worth it then set up a google plus page.
The next step would be go to google map maker http://www.google.com/mapmaker and place a marker for your business and fill out the business details. The next step would be to get verified from Google which can be done in a couple of ways depending on your country location, by phone, or post card which can take up to a month to arrive depending on your country.
