The purpose of this brief was to create a product, a vending machine for such product, and a brochure in respect of such items.  The brand EO, which stands for 'Either / Or', supplies consumers with a soda product which promises a 'kick'.  

The element of surprise comes into play...  The contents of the soda can either have a pleasant effect on one's mood, alternatively, a not so pleasant outcome.  

 

The brochure contains product information, instructions on how the vending machine operates, and also examples of where the machines are currently positioned in and around Cape Town.