The Brief: In this project I looked at the evolution and revolution of an already existing product. I chose Heinz Baked Beanz for I felt they have a lot to offer. 

The Product: I came up with three ideas

Idea one: Below is the idea of Baked Beans specialising themselves for travellers. Heinz Beanz Placez is a product that has a special designed tin to allow for optimum packing potential in a traveler's bag.

Idea two: This was an idea that instead of buying Baked Beans for yourself you would purchase them for those less well of then yourself around the world. Instead of a can of beans you would end up with a leaflet explaining what your impact was. This is to create a sense of closure to the customer.

Option three: Rather then buying your beans ready to eat, you would instead receive a bean growing kit in your tin so you are able to appreciate the process of growing your own food.