Challenge: Design Novartis' first internet presence. Before this the only presence was the corporate global site for Basel, Switzerland. We set the tone for all of Novartis web presence globally by way of the US.

     • Develop a process for all US Pharma publishing

     • Generate excitement and traffic to the new site

     • Create guidelines, templates and active tutorials

     • Created user experience for Novartis Pharmaceuticals Brand

     • Guidelines, Templates and Tutorials for Brand Marketing teams

     • Award winning, simplistic and feature rich user interaction

     • User interactive features to generate excitement and loyalty

Awards: eHealthcare Awards 2000 : "Most Innovative Design”