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ALEXANDER MCQUEEN | PUMA
- The Book Of Five Rings for Alexander McQueen + Puma
A series of five short viral movies developed for the Alexander McQueen/Puma RAW POWER campaign. Each movie was inspired by a chapter from Miyamoto Musashi's famed book of bushido philosophy 'The Book Of Five Rings', and featured different computer animated items from the collection.
Produced by SHOWstudio.
Audio by JAFBox Sound. 









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