Decade Interactive Campaign

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Decade
Interactive Campaign

Upon celebrating their 10 year anniversary Size Records wanted make a statement that Size had gone the distance thanks to the fans by giving away their first decade or music, 100 releases, for free.

In collaboration with Google Play and aided by Your Majesty we created a WebGL driven interactive experience for fans to explore 10 years of music history.

The site enabled free downloads through Google Play as releases were unlocked over a 4 week period. Every period was activated by a unique video from which the fans could learn about the past decade.

In addition the site invited the fans to Size’s #DECADE party. Sold out and hosted in Wynwood Miami during the Miami Music Week it was a fitting summing of what had been and what to come.

Over 70,000 unique fans visited the site and over 450,000 songs had been downloaded during the campaign.

Awards:

- Lovie Awards Silver

- FWA Site of the Day
- FWA Mobile of the Day
- Pixel Awards Music Winner & People’s Champ
- Awwwards Site of the Day

Website:

decade.size.net