Harold and Betty are a loving married couple who won $50,000 a year for life on a lottery scratch game in
the year 2011. It was such a great prize that they decided to try and enjoy it as long as they possibly could, perhaps forever, even if it means living as brains in jars. These spots are snippets of their provincial home
life sometime in the distant future.
Despite a high price point, the spots were extremely successful for the lottery, during the first week of the booklet's introduction, ticket purchases were nearly 5 times expected sales. Throughout the course of the game's play, it continued to be their top selling purchase.