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Nike.com
by




Multiple Owners
The Nike.com experience was created to integrate both Nike Brand and Nike Commerce under one seamless roof. The goal being to fully integrate a fast and easy to use shopping experience with the brand storytelling that is at Nike's core. Nike.com took over two years to design/develop and is tailored to 32 languages in 50 countries.Awards2013 One Show Interactive / User Experience Design/Information - Gold
2013 One Show Interactive / Website, E-Commerce - Silver
2013 Webby Awards / Best Shopping Experience - Winner
2013 Webby Awards / Best User Experience - Nominee
2013 Webby Awards / Best Navigation/Structure - Nomine2013 Art Directors Club Awards / Interactive (Website) - Silver
2013 Art Directors Club Awards / Interactive (E-commerce) - Silver
2013 New York Festivals / Craft (Interface & Navigation) - Bronze
2013 New York Festivals / Websites (Products & Services) - Bronze
FWA Site Of The Day





























Produced @ R/GA
Creative Direction: Mark Laughlin, Fura Johannesdottir
Art Direction: Hoshi Ludwig
Senior Visual Design: Matt Schreiber, Augusto Paiva
Visual Design: Erik Herrström, Rumiana Williams, Karen Lee
Interaction Direction: Xavier Gallego
Interaction Design: Caitlin Robinson, Evinn Quinn, Rahul Sen, Jiaxin Feng, Evinn Quinn, Rachel Inman,
Christine Horvat, Greg Siegal
Production: Elizabeth Bell, Mark Norris, Wes Adams, Dan Brodhead, Emily Fare, Dina Mansour







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