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WAVE SOUNDS

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Created: 06/08/11
Last Edited: 12/04/12
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Description
3M makes a campaign to launch the new Headphones with noise cancelling feature. So the campaign visual has the skylines as wave sounds to show the idea that the headphones reduce the noise from the Non Stop Cities.
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Short link: http://bit.ly/mhPJpd
  • 3M WAVE SOUNDS

    3M makes a campaign to launch the new Headphones wiRedesign of on-air imaging of the alternative music channel MK. Some of SA's top bands were used as MK brand ambassadors to communicate the ethos or vibe of the channel.
  • TECHNICAL SHEET

    Guy Costa - Executive Creative Director
    Alexandre Scaff - Executive Creative Director
    Alexandre Scaff - Copywriter
    Daniel Prado - Art Director
    Leandro Sparca - Illustrator
    Alexandre Garcia - Typographer
    Gustavo Santos - Typographer / Art Buyer
    Cristiane Medeiros - Art Buyer
    Patricia Panzoldo - Account
    Amanda Oliveira - Account Supervisor
    Andrea Fernandez - Account Manager

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3M makes a campaign to launch the new Headphones with noise cancelling feature. So the campaign visual has the skylines as wave sounds to show th… Read More
3M makes a campaign to launch the new Headphones with noise cancelling feature. So the campaign visual has the skylines as wave sounds to show the idea that the headphones reduce the noise from the Non Stop Cities. Read Less
Published: June 08, 2011
  • Views2069
  • Appreciations145
  • Comments10
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Tools Used (3)
Software:Adobe PhotoshopAdobe IllustratorHardware:Apple MacBook Pro
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